2016商务英语BEC初级听力辅导（6）

Good morning, everyone. I’m here today to talkabout networking. First, I’ll introduce myself. Myname is Peter North. I first began to think aboutstarting my own business in two thousand and oneand I actually set up the company with my businesspartner in two thousand and four. I’m pleased tosay it’s doing very well. It’s a printing firm and I’msure the networking we’ve done has contributed toits success.

When we launched the company, we knew we couldprovide a good product. We just didn’t have enoughclients! We’d tried different methods of advertising. We’d put ads in the trade press and onlocal radio, but we had the best results from advertising in a newspaper.

Then we were introduced to networking, which made a real difference. We’ve made goodcontacts through an organisation called International Lynx that’s L-Y-N-X.

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