2014年商务英语中高级口语十大关键名词及搭配

全国等级考试资料网 2022-10-09 16:14:22 31

1. Profit

ADJECTIVE

big , considerable , enormous , good , greater , high , huge , large , massive , maximum, strong ,

increasing , rising

low , modest , reasonable , small

declining , falling

overall , total

average , steady

additional , excess , extra

quick

expected

potential

future

gross, net

VERB + PROFIT

bring , bring in , earn , generate , make , produce ,

boost , increase

double

maximize

guarantee

PROFIT + VERB

climb , grow , increase , jump , rise , soar

decline , drop , fall , plummet , plunge

PROFIT + NOUN

margin

motive

2. Advertisement

ADJECTIVE

good

discreet

misleading

magazine , newspaper , press , television , TV

VERB + ADVERTISEMENT

place , put , take out, publish , run

3. Service

ADJECTIVE

efficient , excellent , first-class , good , professional , quality

bad , poor , terrible

prompt , quick

slow

friendly , personal

customer

after-sales

VERB + SERVICE

deliver sth (to sb) , give (sb) , offer (sb) , provide (sb with)

get , receive

improve

guarantee

4. Awareness

ADJECTIVE

full

greater , heightened , increased

dawning , growing , increasing

acute , deep , intense , keen , strong

general , public

brand , consumer

VERB + AWARENESS

have

build , create , develop , encourage , enhance , foster , heighten , increase , promote , raise

AWARENESS + VERB

increase , spread

5. Brand

ADJECTIVE

leading , major , premium , principal , top

famous , favorite , name , popular , well-known

new

BRAND + NOUN

identity , image , name , value

awareness

loyalty

6. Customer

ADJECTIVE

big , favoured, favourite , good , important , key , large , major

long-standing , long-time , loyal , valued

regular

current , existing , old

new

potential , prospective , would-be

dissatisfied , satisfied

VERB + CUSTOMER

have

deal with , help , serve ,

attract , draw , entice , get , lure

lose

keep , retain

satisfy

CUSTOMER + NOUN

relations, service , support

demands , needs , requirements , specifications

feedback , reaction

dissatisfaction , satisfaction

loyalty

complaints , enquiries, requests

survey

7. Cost

ADJECTIVE

considerable , enormous , great , high , huge

low

increasing , rising , soaring , spiralling

administration, construction , development , fuel , labour, maintenance , manufacturing , production , research

operating , running

fixed , variable, direct , indirect

overhead

VERB + COSTS

pay

increase

bring down , cut , lower , reduce

control , keep down , minimize

cover

recover

COSTS + VERB

go up , increase , rise , soar

8. Market

A business/trade

ADJECTIVE

competitive

active , booming, strong

steady

buyer’s , seller’s

job , labour/labor

VERB + MARKET

develop , expand

break into , enter , get into , penetrate

capture , dominate

control , drive

supply

lose

MARKET + VERB

open up

boom , grow

develop , evolve , mature

react , respond

MARKET + NOUN

price

conditions

leader

position , share

penetration

trends

B people who want to buy sth

ADJECTIVE

big , broad , good , huge , large

mass

poor , small

expanding , growing

shrinking

ready

target

VERB + MARKET

create

target

reach , tap , tap into

MARKET + VERB

expand , grow

shrink

collapse

MARKET + NOUN

research

demand

9. Product

ADJECTIVE

good , right

innovative

high-end , quality

marketable

promotional

high-tech

VERB + PRODUCT

buy , purchase

sell

advertise , market , promote

introduce

manufacture , produce

create , design , develop

customize , tailor

deliver , distribute

export , import

launch

package

label

test

PRODUCT + NOUN

category, range, type

design , innovation

development

management

package

description , information

launch

price

quality

life cycle

safety

10. Price

ADJECTIVE

high

rising , soaring

falling

low

reduced , rock-bottom, bedrock, threshold

affordable , attractive , competitive, reasonable , right

average

retail , sale , sales , selling

wholesale

fixed

market

VERB + PRICE

fix , set

boost , double , increase , push up , raise

bring down , cut , drop , lower , push down , reduce , slash

adjust

PRICE + VERB

go up , increase , jump , rise , shoot up , skyrocket , soar

collapse , drop , fall , go down , plummet , plunge , slump

fluctuate , swing

PRICE + NOUN

level , range

cut , drop

change , fluctuation , movement

stability

war

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